I started a web serial as an experiment this summer. It's already clear that this is something I want to devote myself to seriously. (At the expense of other writing, even.)
I figure it's going to take a lot of work to see what works best for me, but I have some decisions to make before I decide what direction I'm taking in the fall, so I thought I'd ask around to find out the kind of experiences others have had.
The serial I'm doing right now is short episodes, posted twice a week on my regular blog. The idea is that it's kind of like a comic strip -- quick to read, and posted often, so that people can stumble across it. Someday it may be an attraction of its own, but for now, I don't want to put it on it's own site and then have to build an audience for it.
I'm going to continue to run this one the way I'm doing it now to test out how well it works in the long term.
I have this other book I wrote about ten years ago, which defied me to come up with a way to sell it or even turn it into a coherent traditional book. The problem -- it's episodic. It's also long and would take a couple of years to get through the whole story (though it does break up nicely into smaller stories too).
And it's done, which means I could actually run this story concurrently with my first one -- and experiment with a different approach. Longer episodes, different posting frequency, ahving it's own site or sharing the blog with another ongoing serial.
My question to folks out there is:
1.) Have any of you run more than one serial at once? Have you ever run two on the same blog at once?
2.) It looks like most people post work once a week, but have any of you played with more frequent posting -- three times a week? More?
3.) What kind of episode lengths work for you? I'm doing 600-700 words on my other serial, and that would be too short for this one, even if it were posted every day. The scene arcs are too long. I think the longer scenes would break into 1200 word parts well, or could be kept at 2000-2500 if the posting frequency were less often.